標題: Here’s What You Can Learn From That Decision [打印本頁] 作者: santo77885@gmai 時間: 2024-1-8 19:05 標題: Here’s What You Can Learn From That Decision As a hardcore Twitter user since 2009, I can guarantee three main things: We like being heard. Well, who doesn’t like it, right?! So try to put your customer in the center of your decisions, and do not hesitate to take a step back if you consider that your decision was not the best one at the moment. We call for interaction and conversation with brands. Not only on Twitter but in social media in general.
We want the sense of human touch, not just ads popping everywhere. Last, but not least, on Twitter we like to do things together. It may sound a little weird, I know, but in 2015, Game of Thrones was the most-talked-about Whatsapp Number TV show on Twitter, because everyone wanted not just to watch it, but to talk about it with other people. We truly love the sense of community that Twitter allows, and this can be a great way to try to successfully position your brand on this platform: starting or joining a conversation that your audience would love to be part of.
Well, I’m excited to hear and learn about more cases like this, where the company truly puts the customer at the center of any decision. Twitter is a huge case study regarding customer-centricity, but I’m pretty confident that this will be happening more often, and that this is the right way for us from now on: building brands alongside the customer, in a two-way street. If you liked this content, consider subscribing to our newsletter to receive great articles like this directly in your inbox.
